we are hiring

Performance Marketer Strategist

Location: Toronto, Ontario, Canada
(remote flexibility)
Salary: 60-70K a year

Join us at YE Agency for an invigorating journey in the world of media and retail. We're scouting for a dynamic Performance Marketing Strategist to join our Marketing team. This role will report directly to the Social and Digital department of the agency.

We're on the lookout for a passionate and results-driven Performance Marketing Strategist to join our team. As a key player, you will be instrumental in shaping the future of our clients through your expertise in driving revenue, fostering user acquisition, and boosting brand awareness.

Key Considerations:

  • You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, email marketing, PPC, SEO, social media, and other digital channels
  • You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience
  • You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
  • You have a degree in Marketing, Business Administration, or a related field

What You'll Do:

  • Craft Engaging Campaigns: You'll be the architect behind compelling marketing campaigns that resonate with our target audience. Your creative flair and strategic mindset will transform ideas into impactful campaigns that leave a lasting impression.
  • Drive Revenue Growth: Your proven track record in navigating the digital landscape will be crucial in implementing strategies that translate into tangible revenue growth. You'll be at the forefront of identifying opportunities and optimizing campaigns for maximum impact.
  • User-Centric Approach: Beyond numbers, you understand the people behind the data. Your ability to empathize with our users will drive strategies that not only acquire but also retain a loyal customer base. Personalization is not just a buzzword; it's the core of your approach.
  • Brand Storytelling: Elevate our brand by telling a compelling story. You'll weave narratives that not only showcase our products or services but also resonate with the values and aspirations of our audience. Your storytelling will be the heartbeat of our brand.
  • Data-Driven Reporting: Implement and maintain robust reporting systems to track the performance of marketing campaigns. You'll analyze key metrics, derive actionable insights, and provide clear, concise reports that inform decision-making. Your insights will be the compass guiding our marketing strategies.
  • Pivoting Strategy: In the dynamic landscape of digital marketing, adaptability is key. You'll proactively monitor industry trends, consumer behavior, and campaign performance, recognizing when it's time to pivot. Your ability to embrace change and adjust strategies swiftly will keep us ahead of the curve.

What You Bring:

  • Proven Success: Your track record is more than just numbers; it's a testament to your ability to turn challenges into victories. You've led successful campaigns that have left a mark, and your results speak louder than words.
  • Strategic Mindset: You see the bigger picture. Your strategic mindset allows you to navigate the ever-evolving digital landscape, identifying trends and opportunities that others might overlook. Your insights will drive our marketing evolution.
  • Collaborative Spirit: You thrive in a collaborative environment. Working closely with cross-functional teams, you bring out the best in everyone, fostering an atmosphere of creativity, support, and shared success.

Why Join Us?

  • Innovation at the Core: At Yonge and Eist, innovation is not just encouraged; it's expected. You'll have the freedom to explore new ideas, experiment with strategies, and contribute to the evolution of our marketing approach.
  • People-Centric Culture: We believe in the power of people. You'll be part of a team that values diversity, creativity, and each individual's unique contribution. Your growth is our priority, and together, we'll achieve greatness.

Benefits:

  • Wellness and 1:1 self-development programs
  • Friendly and collaborative work environment
  • Remote work flexibility
  • Health spend plan
  • Paid time off

Contract Details

This position is a full-time role, commencing in January or February 2024.

Become a key player in creating work that not only delight our customers but also align with our commitment to sustainability and ethical values.

Ready to Apply? 

Applications close on January 14th at noon EST. In order to be considered for this job you must provide a portfolio and resume. Please outline in the subject line the job you’re applying for and apply by emailing connect@ye.agency

YE exists solely to connect. We are a human first advertising and public relations agency that takes pride in showing up and going all in for our clients, creating powerful experiences & positively contributing to the world.